Coffman and her Atrium Collective co- founder Kristin Beasley pulled in four influencers — whom they referred to as “creators” — to showcase how the Sienna minivan could be used... Read more
Out of an all-GT Final Four, the 1965 Mustang Shelby GT350 emerged as the winner of Ford Motor Co.’s version of March Madness. The Shelby GT350 topped the 2020 Mustang GT500 in the cha... Read more
The pandemic turned some automotive ads into real family affairs. Automakers have turned to a predictable blueprint over the years when pitching utility vehicles and minivans: bustling child... Read more
After pausing its long-running Civic Tour in 2019, Honda was set to bring it back last year with the kind of big-name music star that has headlined the multicity tour for years. But Honda ha... Read more
A little more than a year ago, Ken Garff Automotive Group in Utah was planning to highlight its brand values in a training campaign aimed at its 4,500 employees. Then the world changed. The... Read more
A Vermont ski resort that planned to host one of four Ford Bronco Off-Roadeo driving schools around the U.S. backed out last week after an outcry from nearby residents. The Woodstock Inn... Read more
Franchised stores are more capable of transacting online and outside of a dealership today than in years past, given how the coronavirus pandemic accelerated the transition. Customer satisfa... Read more
Auto retail giant AutoNation Inc. is now the exclusive and official automotive partner of Major League Soccer’s Inter Miami CF, complete with naming rights to its 18,000-seat stadium,... Read more
DETROIT — GMC plans to limit, and in many cases eliminate, floorplan costs for the electric 2022 Hummer pickup and 2024 Hummer SUV long term to help protect dealer profits and simplify... Read more
The robots actually hold writing utensils — Pilot G2 1.0 mm pens with blue ink, to be specific — and Handwrytten has a couple dozen writing styles to choose from. A customer can even upload... Read more
