BERLIN — The COVID-19 pandemic created a nightmare for organizers of traditional auto shows as car companies moved to unveiling their new products through Web livestreams. Germany’s VDA renamed its show the IAA Mobility, and touted the event, held in Munich in September, as a showcase for varied modes of transport from cars to bicycles and air taxis. However, the Geneva show, which will be held next February after a two-year absence, will keep the automobile as its focus, Sandro Mesquita, CEO of the Geneva International Motor Show (GIMS) told Automotive News Europe Correspondent Nathan Eddy.
What can we expect to see in terms of exhibitors in Geneva in February?
We have a good mix of big automakers and supercar and hypercar makers, as well as some new brands coming from the electric world proposing new solutions for urban mobility. We have 60 exhibitors in total. If we compare that with 2019 or 2020 it is not at the same level, but the economic situation is also different, and so…
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