(Reuters) – Popular singer Ariana Grande has sued Forever 21 for $10 million, accusing the fashion retailer and a beauty company started by its billionaire founders’ daughters of piggybacking off her fame and influence to sell their wares.
In a complaint filed on Monday, Grande said Forever 21 and Riley Rose misappropriated her name, image, likeness and music, including by employing a “strikingly similar” looking model, in a website and social media campaign early this year.
She said this followed the breakdown of talks for a joint marketing campaign because Forever 21 would not pay enough for “a celebrity of Ms. Grande’s stature,” whose longer-term endorsements generate millions of dollars in fees.
Grande has more than 65 million Twitter followers and 163 million Instagram followers. A core part of the 26-year-old’s fan base overlaps Forever 21’s and Riley Rose’s target markets.
“Forever 21 does not comment on pending litigation as per company policy,” the…
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