“My kids haven’t eaten anything green in two months,” Hahn says in one spot. “That’s a lie. We did get some green gummy worms.”
For each take, the tech director would set up lights and frame the shot, then move a safe distance away so Hahn could perform. Chrysler’s brand team and its ad agency, Doner, watched via remote feed and communicated with Hahn through a tablet between takes.
“In a time when social distancing practices have become the new normal, Chrysler brand and Hahn had to take a challenging approach during production of our most recent collaboration,” FCA Chief Marketing Officer Olivier Francois said in a statement. “Our production’s top priority was to ensure the health and safety of all involved during the one-day production.”
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