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Combined with its sponsorship of U.S. Equestrian Federation events held in the spring and summer, Land Rover’s ski and snowboard deal will make the brand more visible at sporting events year-round, said Kim McCullough, marketing vice president at Jaguar Land Rover... Read more
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Land Rover to sponsor U.S. Olympic teams
Combined with its sponsorship of U.S. Equestrian Federation events held in the spring and summer, Land Rover’s ski and snowboard deal will make... Read more
Honda imagines the worst with safety-focused ad campaign
LOS ANGELES — Honda is using a “what if” advertising spot on the emotional impact of a vehicle-pedestrian collision as the centerpiece of... Read more
Honda gets in the esports game
When esports gamers on Team Liquid arrived in Detroit for a major tournament last month, they donned new playoff jerseys with a prominent Honda logo o... Read more
Subaru gets a little love from ‘SNL’ and ‘Jeopardy!’
During the skit, Thompson’s Curry is interviewed about the sermon. At one point during the two-minute clip, he says, “Love is great. Love... Read more